JUNE 25, 2019 – BETHESDA, MD – American Beverage Licensees (ABL) is proud to announce the recent promotion of Matt Evans to Director of Communications & Public Relations. In his new role, Evans will direct the association’s strategic communications and work with members, industry stakeholders, the media and members of Congress to highlight the important role played by America’s independent beer, wine and spirits retailers.
“In his three years with ABL, Matt has played an integral role in the development and implementation of a number of initiatives and campaigns highlighting not just the economic impact our members have, but also the role they play with respect to community involvement and philanthropy,” said ABL Executive Director John Bodnovich. “This promotion is a testament to the contributions Matt has made – and will continue to make – to ABL in support of its mission.”
Evans joined ABL in May 2016 as Manager of Communications & Public Relations, where he has been instrumental in enhancing the association’s social media presence, website and content management systems. During his tenure at ABL, the association has experienced triple-digit growth in key areas such as engagements, impressions and media views. He was also responsible for overseeing and managing the association’s shift to digital-only publications, including a weekly e-newsletter and quarterly membership magazine.